Wednesday, May 22, 2013

The Fender Stratocaster

December 14, 2011 by  
Filed under Design, Featured, Music

Today’s trite aphorism is courtesy of Dieter Rams: Good design is long-lasting. I would add to that : Good design is widely copied. The Fender Stratocaster exemplifies both. In 1954, Leo Fender, George Fullerton and Freddie Tavares created one of the most enduring and recognizable examples of industrial design music has ever seen. The “Strat” is still [...]